About the Event

A Festival of Hope and Storytelling

GoodCon LA is back! Get ready for another dose of hope, positivity and optimism as we feature inspiring changemakers, entrepreneurs and storytellers.

Brought to you by our Presenting Partner Montage Health Foundation and our friends at the UTA Foundation, it’s going to be an afternoon filled with inspiration, innovation and impact. 

From tackling AI in Hollywood to brands doing good,

GOODCon is produced by Good is the New Cool, a creative studio dedicated to stories that fill the Hope Gap, and Conspiracy of Love, a strategic storytelling consultancy helping Fortune 500 companies like Adidas, Sephora and The Gap to grow through positive impact."

Date: Thursday, October 16, 2025
Time: 2-5pm PT, with Reception from 5-7pm PT.
Location: 9336 Civic Center Drive, Beverly Hills, CA 90210

Against the ruin of the world, there is only one defense: the creative act.

 — Kenneth Rexroth

Speakers — "Meet the Story Tellers"

Vanessa Garcia-Brito

Chief Impact Officer, Nike

David Goyer

Chief Impact Officer, Nike

Arthur Karuletwa

VP, Impact La Colombe/Chobani

Rene Jones

Chief Impact Officer, UTA

Maya Draisin

Chief Brand Officer, Time

Madison Marisi

VP Marketing, Tony’s Chocolonely

Ted Tremper

VP Marketing, Tony’s Chocolonely

Lindsay Hadley

Founder, Harbor Fund

Kabir Kumar

VP, Inclusive Workforce, Disney

Michele Malejki

Global Head of Social Impact, HP

Christine Chang

Director, Airbnb.org

Steve Gross

Chief Playmaker, Life is Good Playmaker Project

Afdhel Aziz

Co-Founder, Conspiracy of Love and Good is the New Cool

Bobby Jones

Co-Founder, Conspiracy of Love and Good is the New Cool

Rostam Zafari

CEO, World Within

Sponsors — "Made Possible By"

We're proud to collaborate with purpose-driven partners who believe in the power of storytelling to change the world.

Sessions & Agenda

A full day of inspiration, innovation and impact.

09:00 AM – 10:00 AM

Check-in

Grab some coffee, meet some new friends and participate in a special 'Find Your Anchor' experience

10:00 AM – 10:20 AM

Opening & Welcome

Afdhel Aziz, Co-Founder, Conspiracy of Love & Good is the New Cool Bobby Jones, Co-Founder, Conspiracy of Love & Good is the New Cool Paul Woolmington - CEO, Canvas Worldwide
10:20 AM – 10:40 AM

The Herds: Public Art as a Pilgrimage of Hope

Alice Evans Moderator: Afdhel Aziz
10:40 AM – 11:00 AM

The Solutionaries: PMI Spotlighting Hope for Impact

Menaka Gopinath Moderator: Bobby Jones
11:00 AM – 11:10 AM

The Art of Motion (Tarform)

Taras Kravtchouk
11:10 AM – 11:30 AM

Break

11:30 AM – 11:50 AM

Comedy, Culture and a big SOUL BOOM!

Rainn Wilson Shabnam Mogharabi Ford Bowers Rene Jones
11:50 AM – 12:10 PM

Elevate Studios Presents: Making Good Famous

Eva Bloomfield Stephen Chukumba Alice Gu
12:10 PM – 12:30 PM

The Elevate Prize Presents: The Good Lunch

Ashley Jacobs David Flink Jesse Sanchez Richard Casper Courtney Paulson Danae Davis Em F. Jackson Daniel Forkkio Leo Blumberg-Woll
12:30 PM – 1:30 PM

Lunch

1:30 PM – 1:40 PM

Good Money

Farhoud Meybodi
1:40 PM – 1:50 PM

A Single Blink (feature film re: Giles Duley)

Negar Tayyar Sosthene Williams
1:50 PM – 2:10 PM

Gaming for Good: Xbox, Gears of War, Minecraft

Katy Jo Wright Kate Rayner Allison Matthews
2:10 PM – 2:30 PM

Raising Resilient Kids: Stories That Build Hope

Susan Swick MD MPH Moderator: Maya Enista Smith
2:30 PM – 2:50 PM

Break

2:50 PM – 3:10 PM

Rowen x Social Impact Fund: Sparking Wonder, Structuring Impact

Craig Cichy Jacob Kemp
3:10 PM – 3:30 PM

Reimagining Rural America Through Storytelling

Heather Malenshek Amanda Farrand Jeff Hiller
3:30 PM – 3:40 PM

Closing

4:00 PM – 5:00 PM

Happy Hour

You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.

— Buckminster Fuller

Frequently Asked Questions

About Conspiracy of Love

Founded by best-selling authors Afdhel Aziz and Bobby Jones, [Conspiracy of Love] is a strategic consultancy helping Fortune 500 companies like Adidas, Sephora and The Gap to grow through positive impact.

About Good Is The New Cool

[Good is the New Cool] is a creative studio focused on filling the Hope Gap with stories of inspiration, innovation, and impact.

GoodCon LA — A Festival of Hope and Storytelling

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